By Phumlani Saul
CASTING CALL FOR MODELS:
The Eastern Cape Fashion Week is inviting all types of fashion models of all races based in Nelson Mandela Bay to the auditions. If you are a model or think you have what it takes to strut it on the runway and are from the Eastern Cape, then this is your opportunity to be part of the Eastern Cape Fashion Week showcase. The call is open to ages from 18 to35 years with height 1.7m + and waist limit of 36 for males and 42 for females .
Date: Saturday, 13 July 2024
Time: 09h00 – 15h00
Venue: The Athenaeum, 7 Athol Furgard Terrace, Central, Gqeberha
The selected models will have an opportunity to model the 3rdannual Eastern Cape Fashion Week Line at a prestigious event to be held on the 10th of August 2024 at Sun Boardwalk Convention Centre in Gqeberha, Eastern Cape.
The Eastern Cape Fashion Week is an initiative of the Ebubeleni Festival Projects, a Non-Profit Company established in 2019 to specifically focus on the development of the Arts, Culture, and Fashion/Design industry in Nelson Mandela Bay and the greater Eastern Cape.
The Eastern Cape Fashion Week formerly known as Ebubeleni Fashion Show/Week is an annual fashion extravaganza that serves as a vital support platform for the Eastern Cape fashion industry, especially for the fashion and textile designers. The fashion week is a week-long fashion industry event where fashion designers, brands, or “houses” display their latest collections on a runway fashion show to buyers and the media which influence upcoming fashion trends for the current and/or approaching seasons. The designers get an opportunity to showcase their talent through a series of engaging activities including competitions, a fashion market and a designer workshop.
Our approach to the designers is a call to submit their recent work including their profiles and a synopsis of what inspires their designs. The applications are adjudicated by a panel of industry experts and a final list of 10 designers was selected and allowed to create a new collection and showcase them at the fashion show runway. The selected designers are tasked to tell a story through their garments which will form part of this year’s theme “Evolution of Fashion over the 30 Years of Democracy in South Africa”. The local designers will be judged by a panel of experts and will stand a chance to be awarded BEST COLLECTION and/or BEST SHOWSTOPPER GARMENT. In addition to our esteemed 10 Eastern Cape designers, we are proud to feature 5 Nelson Mandela University Fashion Design students, 2 distinguished guest designers, and captivating performing artists on our runway. Eastern Cape Fashion Week is not just a showcase of style; it’s a celebration of creativity, arts and innovation in fashion.
Additionally, one of the most crucial aspects of Eastern Cape Fashion Week is empowering not only the selected designers but all fashion entrepreneurs in the province via a fashion entrepreneurs’ “Designers” workshop and fashion market. The workshop comprises several fashion industry and SMME experts who impart knowledge and relevant tools to scale and or improve small businesses. The fashion market will run concurrently with other Fashion Week activities for three days and will provide pop-up store spaces for fashion entrepreneurs at no cost to them at the prestigious Boardwalk Mall Exhibition Centre.
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